RUSSER Communications
FOR IMMEDIATE RELEASE

For Further Information Contact:

Vickie Smith
Ph: 877.977.1188 ext 86
Fax: 603.720.5823
Email: vsmith@russer.com


Realtors® Find Ways to Boost Their Profits by Virtual Outsourcing

Council of Residential Specialists Approves New One-Day Course Showing Agents How to Use Virtual Assistants


Santa Barbara, Ca., December 13, 2004 - Virtual outsourcing is a hot topic among Realtors® nationwide, allowing them to increase their profits more cost effectively than hiring traditional personal assistants. Recognizing the demand for education about virtual outsourcing, the Council of Residential Specialists just approved a new one-day course about how agents can effectively use virtual outsourcing for their businesses.

The Council, the largest not-for-profit affiliate of the National Association of Realtors®, is the first organization to offer training on the use of virtual assistants and consultants that is linked to earning its Certified Residential Specialist (CRS) designation. RUSSER Communications developed the one-day course called “Earn More, Work Less & Enjoy Life — Transform Your Business with the Power of eProductivity™.”

“We are excited to offer our members, designees and students such a forward-thinking course that helps them run even more successful businesses,” says Ingrid Glancy, CRS, CIPS, 2005 president of the Council. “Our members are high-producing agents who can benefit tremendously from the use of virtual assistants without the headaches and stronger financial commitment of hiring full-time personal assistants.”

Michael J. Russer, president of RUSSER Communications, developed the course’s curriculum after years of work in the field of virtual outsourcing. He is known as an expert in virtual outsourcing for the real estate profession.

“This course is a good fit for members of the Council,” Russer says. “They have a strong commitment to their careers and use what they learn through the CRS courses to enhance their services to clients. Virtual assistants are another way to enhance their businesses cost effectively while improving their services to home buyers and sellers.”

The course’s curriculum covers how to find, evaluate, hire and work effectively with independent contractor virtual assistants and consultants who work off-site and sometimes even across the country from the agents who hire them. The course helps students to decide which tasks can be outsourced, so the agents can focus on what they do best.

The Council of Residential Specialists has course sponsors throughout the United States. To find out where this course is being presented, go to http://www.crs.com/04_courses/8_one_day.html#11. If you are interested in sponsoring the course for your association or group, contact Vickie Smith at 877.977.1188, ext. 86, or vsmith@russer.com

The Council of Residential Specialists, the largest not-for-profit affiliate of the National Association of Realtors® with approximately 40,000 members in the United States and international countries, awards the CRS designation to experienced Realtors® who have completed advanced professional training.

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